AXL Knowledge Base

Send Your First Email Campaign

~1 min read Section: Quick Start

A broadcast sends one email to many contacts at once: a newsletter, an announcement or an offer.

Create a Broadcast

Open Email → Broadcasts and click Create Broadcast. The list also shows how your earlier broadcasts went: how many emails were sent, opened and clicked.

Broadcasts tab with Create Broadcast and earlier Northstar broadcasts with sending stats, progress, opens and clicks.

Choose the Audience and the Time

  1. Enter a Title for the broadcast.
  2. Under Audience Source, choose a Mailing List or build a Contact Filter, for example everyone with a certain tag.
  3. Under When to Send, choose Send Now or Send Later and set the date and time in the account's time zone.
  4. With Email on, click Use Template to pick a saved email, or Create Email to write a new one, with AI or from a ready-made design.
New Broadcast panel with the title November cohort: last seats, Mailing List Newsletter subscribers, Send Later with date and time, the Email switch, No Template, Use Template and Create Email.

Test and Send

  1. In the email editor, use Send Test Email with an address you control and check the email there.
  2. Click Create. With Send Now the broadcast starts sending; with Send Later it waits for the time you set.

Contacts without an email, unsubscribed contacts and banned contacts are skipped automatically. More in "Broadcasts" and "Mailing Lists".

Next Lesson

Chat with Website Visitors